New Age—enter a new macro-cycle, break the convention, and substantially increase future uncertainty 

 

New Far East Horizon—scrupulously abide by the original aspiration, confront the changing times directly, and look for certainty amid uncertainty

 

New Action—respond to the changing situation, adapt itself constantly, and bravely embark on a new strategic journey  

 

△ Except of President Kong Fanxing’s speech at the year-end conference

 

From January 12-13, the 2021 year-end working conference for key positions of Far East Horizon was held in Shanghai. At the conference, about 400 managerial personnel of various business divisions and functional departments looked back on the past twenty years of endeavor and looked into the future, striving to arouse all efforts for the prosperity of Far East Horizon. 

 

 

Following the requirements for epidemic prevention and control, the main venue was set at the Far East Horizon Plaza, and the conference was live streamed to branch venues in Shanghai and over 20 offices across the country.

 

 

△ Vice President Wang Ruisheng presiding over the conference

 

01
New Stage, New Layout—Embark on a New Strategic Journey

 

“There are no successful enterprises—only enterprises of the times!” Xu Huibin, President Assistant of Far East Horizon and General Manager of the Strategic Center, answered the question of how Far East Horizon remains invincible in the Environment and Strategy Review Report with the theme “New Age, New Far East Horizon.” 

 

 

△President Assistant and General Manager of Strategic Center of Far East Horizon Xu Huibin delivering the Environment and Strategy Review Report

 

Scrupulously abide by the original aspiration

For 20 years, in compliance with laws and regulations, Far Est Horizon has remained devoted to serving entities and never forgotten its original aspiration. It serves the Chinese economy at all times, creating values for all parties of the society. 

 

Hold the bottom line with improved management

Fear of risk has always been the underlying management philosophy of Far East Horizon. By strengthening its risk control ability and implementing delicacy management, Far East Horizon prevents problems including non-execution of systems, improper management, undesirable phenomena in work handover and blind spots in management. 

 

Keep updated with timely adjustments

Far East Horizon stays alert to the environment and makes timely adjustments to ensure adaptability of operations to the environment and management to operations, with continuous reform to inject new vitality into the company under new circumstances. 

 

Today, Far East Horizon has entered a new stage of well-coordinated linkage between China and abroad, between finance and industry, between capital and assets, and between B-end and C-end.

 

 

Specifically, in terms of conventional business, Far East Horizon will continue to optimize its business structure surrounding “city upgrade with a foothold in industry.” As for new business, it needs to establish new connotations of innovative finance and create more growth curves: inclusive finance serves specialized, refined and innovative enterprises and aims to exploit hidden champions; Horizon Construction Development makes the best of strategic dividend and serves the iteration of infrastructure mode; assets business resolves economic risks and captures special opportunities: overseas business serves “external cycle” and balances domestic and overseas allocation; equity investment serves scientific and technological upgrade and continues to explode new opportunities. In industry operation, Horizon Construction Development is oriented by financial logic, with consideration given to both continuous up-scaling and delicacy management. Horizon Healthcare adheres to the essentials of healthcare, emphasizes individual characteristics, and guarantees the effectiveness of operation mode. Horizon Education establishes brand connotations and strategic values, and polishes the reputation of Far East Horizon.

02
Aim High and Reap Rich Harvest—A New Level of Profits

 

In the Budget and Performance Analysis Report, Executive Director and CFO Wang Mingzhe of Far East Horizon mentioned that 2021 is a year of special meaning for the company—30th anniversary of its establishment, 20th anniversary of its relocation to Shanghai, and 10th anniversary of its listing on the HKSE. Despite changing circumstances with the passage of time and external challenges rising one after another, Far East Horizon has achieved millstone performance through joint efforts of the entire staff, which once again reflects tenacity and vitality under the iteration of modes.

 

△Executive Director and CFO Wang Mingzhe 
delivering the Budget and Performance Analysis Report

 

The report pointed out that the company’s main business forms have all achieved earnings growth and displayed good development tendency, with the transition from quantitative change to qualitative change completed. In conventional business, business unit was divided into smaller units for scaling up, and continued to delve into industry and improve service connotations, with growth achieved in both business performance and customer base. In new business, with the enrichment of service functions and the expansion of the boundary of business types, incremental value was manifested quickly. The proportion of contribution from industry operation continued to increase: following the industry development trend, Horizon Construction Development maintained its leading position with a clear business model. Horizon Healthcare realized a steady increase in revenue with intensive cost reduction and efficiency improvement, and continued to consolidate its healthcare strategy. 

 

Development is the top priority! In a complicated business environment, Far East Horizon will keep its feet on the ground, stick to the basic principle of safety in development, and strive to guarantee profit growth and efficiency improvement. It was stated in the report delivered at the conference that, only by converting strategic advantages into continuously growing financial strength can we truly improve our resistance to environmental changes. 

 

03
New Goal, New Action—Reform and Innovation for Another Upgrade

 

The reports aroused enthusiastic responses from the attendees. Surrounding topics including the connotations of new Far East Horizon in the new age and how to give play to operating synergy and coordination against the backdrop of a multi-platform landscape, attendees carried out in-depth group discussion and made numerous comments of profound knowledge and penetrating insight. On the basis of the reports delivered and the results of group discussion, 9 group representatives addressed the issue of how can Far East Horizon refresh itself to embark on a new journey in the new age. 

 

Looking into the future of the new age, the reports clearly described the goals of Far East Horizon—healthy and balanced business development, diversified and effective financing subjects, complementation and coordinated action of listed platforms, and continuous value creation through constant consolidation of profitability. Many attendees of the conference mentioned that great strategy shapes great vision, and a new Far East Horizon is inspiring. 

 

Facing a new age poised for take-off, attendees expressed that everyone needs to have a conscious and rational view, and completely get rid of illusions and inertia in thinking and actions. Just as President Kong said, “The people of Far East Horizon will neither sit still nor go with the tide, let alone blaming fate and other people.” Only by constantly resonating with the environment in the spirit of self-evolution can we realize yet another upgrade of the connotations of Far East Horizon’s strategy in the new age. 

04
President Kong Fanxing: Timely Adjustments and Aggressive Attempts in the New Age;
New Far East Horizon, Scaling New Heights with Iteration and Upgrade

 

On January 13, Vice Chairman of the Board, Executive Director and CEO of Far East Horizon Kong Fanxing summarized the conference with a speech.  

 

 

△ Vice Chairman of the Board, Executive Director and CEO of Far East Horizon Kong Fanxing speaking

 

Looking back on the impressive performance achieved in 2021, President Kong first extended deep respect and heartful thanks to all people of Far East Horizon for their strenuous labor all year round. President Kong expressed that the achievements of the past two years basically proved the company’s clear strategic direction, satisfactory resource endowment, safe and real assets, sufficient resource guarantee, superior profit structure, and effective adaptation to the environment. “Today, Far East Horizon is no longer a small business.”

 

What comes with responsibility is growing risks with each passing day. Facing the tides of the age, Far East Horizon has never stopped thinking how to build a lasting and outstanding enterprise. “Far East Horizon is not immortal.” The opening of a new age means the transformation of the survival mode. For all people of Far East Horizon, how to survive in the new age has become an inevitable question to the soul.

 

01 Moderately control assets growth, and strive towards asset efficiency and operation safety

 

At the strategic pass of the new age, President Kong stately frankly that we must not resign to mediocrity but make aggressive efforts in the face of challenges. Far East Horizon will not come to a standstill in a seemingly stable environment at a border that appears safe, which is no different from burying its head in the sand and deferring risks. 

 

“The key to the development of new Far East Horizon is not larger scale, but higher quality!” In the future, with relentless efforts to improve the efficiency and performance of assets, Far East Horizon will shift its priority from scale to efficiency and performance. This is based on an intuitional judgement of the current environment, and more importantly the result of rational reasoning.

 

02 Make timely adjustments to perfect delicacy management

 

President Kong pointed out that model-driven enterprises rely on distinguishing features rather than advantages. We compete in methods of resource operation, efficiency of resource organization, degree of coupling and resonance with economy, speed of model iteration and superiority of layout adjustment. Therefore, in order to survive, Far East Horizon must continue to adjust itself, and stay sensitive to the market, environment, operation and management at all times. Where the situation is not clear, act with caution; where it is obvious, concentrate efforts. Timely adjustments should be made to perfect delicacy management in all aspects, and maximize the potential energy of operations. 

 

03 Upgrade conventional business towards “industry-based private banking”

 

Conventional business is the foundation for the survival of Far East Horizon. It is full of vitality and will remain the main battlefield in the future. “We attach great importance to conventional business. The resource system and financing system supported by 27 business departments are the strategic guarantee for the company’s three main frameworks.” 

 

After the framework adjustment, the company’s conventional business has embarked on a new era. President Kong emphasized that in conventional business, the company must make full use and extend the influence of its current resource endowment and advantages, inherit the spirit of model innovation, and force itself to surpass competition, to realize iteration and upgrade on the basis of in-depth exploration of business and strive towards the direction of “industry-based private banking.” Specifically, the core task of conventional business is to improve operating quality and enrich operation connotations by 2022. 

 

04 Attach importance to both operation and management of new business, with different emphases in industry operation

 

In the new year, consideration should be given to both the operation and the management of new business; meanwhile, overspeed and overloading should be completely eradicated to guarantee safety in development. Returning to the enterprise’s core logic, Horizon Construction Development must not rely on assets and leverage as the driving force. Horizon Healthcare will continue to enhance relevant points of improvement, and seek key breakthroughs in pending matters. While pursing strategic value, Horizon Education will carry out internal operation and management according to the enterprise’s standard. 

 

05 Discipline managerial personnel to create a career platform to realize the values of all employees 

 

Talent is the most essential element of Far East Horizon, and the second is managerial personnel. President Kong restated that the purpose of rigorous management is to offer better protection for the majority. To keep staff and affairs under control and provide a better platform for employees identifying with the values of Far East Horizon is the unshirkable responsibility and task of the managerial personnel. 

 

Choosing Far East Horizon is choosing a lifestyle and an outlook on life. We encourage our staff to purse goals and enjoy accomplishments. At Far East Horizon, people are not required to benefit the entire world, but neither should they stop at being concerned only for themselves. It is our hope that all employees can realize their values here and be proud of working for Far East Horizon!

 

 

Before embarking on the journey of the new age, President Kong has set a keynote for Far East Horizon—firmly based on the Chinese economy, the company will devote itself to serving Chinese entities with finance as main service method, and continue to innovate its service method, enrich its service means and improve its service ability, to look for its new position in the operation of economy.

 

Soaring high up the sky, Far East Horizon is starting again after a journey of two decades. In the end, President Kong called on the people to make joint efforts, cherish the hard-won achievements, pour more passion into the construction of a new Far East Horizon, and scale new heights together!